Standalone design from £3,500
Design is the structure, layout, UI system, and decision-making layer that decides how a website should build trust, explain the offer, and guide people toward contact. It is valuable work by itself, but it usually performs best when copy, development, tracking, and launch are handled together.
30+ websites built and managed for UK service businesses
What design solves
Design is not decoration. It decides what people see first, how they compare your offer, where proof appears, and whether the next step feels obvious.
Visitors can understand what you do and still leave if the page structure does not help them move from interest to confidence.
Generic sections rarely explain why someone should trust you specifically, especially when the service is high-trust or locally competitive.
Most service-business visitors compare on a phone. If the mobile hierarchy is weak, the best desktop design will not save the enquiry.
The design work clarifies what each page needs to say, where trust belongs, how the user journey should flow, and what a developer needs to build without guessing.
Figma layouts show the structure, hierarchy, and interaction direction before development starts.
Reusable UI patterns make the site feel consistent instead of stitched together page by page.
Design decisions are made around trust, clarity, proof, and conversion rather than just taste.
What is included
The site journey is mapped around what buyers need to understand before they enquire.
Key pages are designed for real screen sizes so the hierarchy works where people actually browse.
Cards, sections, buttons, proof blocks, and calls to action are designed as a coherent system.
The design direction is documented clearly enough for implementation instead of relying on interpretation.
Readiness gate
A strong Figma design is valuable. It is not a finished website. The value depends on whether copy, development, tracking, and launch have a real route after the design work.
Price
That reflects the strategy, layout, UI, and handoff work needed before a serious website build. When design and development are packaged into a website offer, the total investment often makes more commercial sense than buying each capability separately.
That reflects the strategy, layout, UI, and handoff work needed before a serious website build. When design and development are packaged into a website offer, the total investment often makes more commercial sense than buying each capability separately.
Scope depends on access, inputs, platform, and the commercial route that makes most sense.
Best next route
Website Launch Presence and Website Conversion Redesign package the design work with copy, development, launch, hosting, and support so the design turns into a working business asset.
Website Launch Presence is usually the right route for a new online foundation. Website Conversion Redesign is usually the right route when an existing website is holding the business back.
Website design FAQ
Yes. If the project is scoped as standalone design, the point is to give you a clear design direction that can be implemented elsewhere.
Standalone website design usually includes the page structure, responsive layout direction, Figma design files, UI components, and the visual system needed before development starts.
No. Website design decides how the site should look, flow, and support the buyer journey. Website development turns that design into a coded, launched website.
Not by itself. Design can improve trust and flow, but it still needs copy, development, tracking, and launch execution to become a working website.
Yes. The design can account for location pages, service-area proof, local trust signals, and conversion paths, but the SEO value still depends on content, development, and ongoing visibility work.
Request a free website preview and I will show whether design-only makes sense or whether the wider website route is the better move.
